Highlighting its Resort 2023 Collection, La Famiglia, Pucci brings forth a Holiday 2022 Campaign. Drenched in sunlight, the campaign is captured at the beach, by fashion photographer Oliver Hadlee Pearch, starring models Felice Noordhoff and Anyiel Majok. Soaking up the sun and surf, the models highlight the collection’s chic and charming colorful prints and swimwear designs.
Artistic director Camille Miceli has taken inspiration from a sense of community for the collection, along with Pucci’s archives. The Italian high-end brand rather than presenting sweaters and coats for the season, brings vacation vibes with warm-weather fashion, perfect for those who wish to head off to warm and sunny places for the holidays. The models for the campaign, show off oversized ornaments, slinky chain jewelry, and whimsical prints, and stand out in the shoot, which the collection is all about.
If you are looking for something timeless or bold, the collection offers many statement pieces. Imruh Asha has styled the shoot, with Damien Boissinot on hair and makeup by Karin Westerlund. Al Dente Paris was responsible for the holiday campaign’s production and creative direction.